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Facebook marketing is still a favorite for social media marketers but is it worth to spend on Facebook marketing strategy for small business? In this digital era, social media is becoming an important part of our lives not just for customers but also for businesses. Many users claimed that Facebook marketing strategy is dead due to poor or even negative returns on investment but there is no denying that any successful marketing these days,  social media marketing  is necessary. For that many users are using  Hootsuite  to manage all social media. While we won’t agree that business should completely rely on Facebook marketing strategy for small business. Here are some reasons why people keep claiming Facebook marketing strategy is dead for business: 1. News Feed Visibility One of the important reason for Facebook marketing dead is news feed visibility. Not everyone who follows your business page on Facebook will able to see your post, but if you knew how Face...

When buying an engagement ring it is important to ensure you are buying it from the right place and you are happy in the knowledge that the business is doing its utmost to meet your style and budget. Before stepping foot in a jewellers you should take some time to work out your exact budget. You should also carry out some basic research of your own regarding the 4C’s of diamonds- clarity, carat, colour and cut. The cut relates to how well the diamond reflects light. The carat refers to the weight of the diamond, the colour relates to the diamond’s lack of colour and the clarity relates to the number of inclusions on the diamond. For more detail see our very own Diamond Education. Once all this is complete, it is now time to look for the best jewellers to buy your engagement ring for women . These are some key features you should look out for: Reputable Establishment- It is a good idea to look into the background of the store and see if they have won any awards in their past. I...

Do visitors come to your website only to bounce away again? This can be a serious problem, because if you can’t keep the visitor on your page long enough to see what you have to offer, then you lose business. An effective landing page is the cornerstone of successful online marketing. Your offer may be stellar and your PPC ads might be optimized pieces of perfection, but without a good landing page, your business is bound to suffer. Your landing page layout needs to be flawless. A good, persuasive landing page grabs the attention of visitors and compels them to complete a conversion. Today, I am going to tell you all what makes a great landing page. There are a few things your landing page should always have and for success. Know Your Purpose When it comes to your landing page, your first step should be to figure out what the purpose of that page is.  If you don’t fully understand the purpose of driving traffic to that particular page, then you may wind up with a lot of...

If you’re on the hunt for an engagement ring (whether you’re seriously searching or just dreaming of the future), you’ve likely stared at photo after photo of different rings. No matter whether you’ve been a jewelry expert since you were a kid or you wear the same simple piece day after day, deciding which ring is meant to be yours for eternity can be confusing, intimidating, and definitely overwhelming. When the big day comes, you want to make sure the ring that is slipped on your finger is everything you always dreamed it would be. Yes, there is a line of beautiful engagement rings from the GrandDiamonds latest collection, and they are totally dreamy. Inspired by trendy designs, each ring has unique details and shinny diamonds that any diamond fan will appreciate. Take a look at the collection and prepare to start swooning with us. 18K YELLOW GOLD BICOLOR HEART SHAPED ILLUSION SET ENGAGEMENT RING   This sparkling heart shaped engagement ring features 3 round bril...

You can have the best product or service, but if people don’t know about it, it’s like opening a shop in no man’s land and ultimately you will give up!. “Build it and they will come” doesn’t work in today’s competitive marketplace. You have to be proactive and reach to your target audience where they are no matter which geolocation. Social media is one of the best ways to reach out your target audience. Social media isn’t just about sharing links on facebook and twitter. If you want to leverage the power of social media in 2019 for your business, read this article till the end. In this article, I am going to share social media optimization tips for 2019, which can make your business stand out from your competitors. Check out Social Media Optimization Tips For 2019 below. Include Videos:  Nowadays, social media is crowded with lots of videos, and the reason behind is: videos are more likely to gain more engagement than image or textual post. Social media has changed a lo...

Are you losing engagement and reach of your Facebook page every month? Well, you are not the only one going through with this problem. This last Feb 2018, when Facebook rolled their new algorithm  “Edge Rank” , many businesses lost their reach and lost lots of Facebook traffic of their business. So,  is Facebook marketing dead already?  Well, No, just read this article till the end and find how you can increase Facebook traffic of your website and recover your dying Facebook traffic. Facebook is changing itself day by day, for providing a better platform to its users, and  Edge Rank algorithm  is focusing entirely on improving the user experience of Facebook users. Edge Rank algorithm decreased the post reach of all those pages who have less engagement rate, that means less reach and less referral traffic to your website from Facebook. Here are the tips to increase Facebook traffic of your website. Post Stories:  Posting your business links all the ...

Whether you're looking to set up a new website for your start-up business or established business you probably already know that setting up a website is not easy. Today in this post, I will disclose some of the myths about website development. If you’ve fallen for some of these beliefs, don’t feel bad. These are some myths you’ll likely encounter at one point or another while website development. Here are 5 myths about website development that you should stop believing right now: 1. No need to pay if there are free website builder There are many free website builders offers free website services but once you sign up, they will charge many hidden charges. Later you’ll realise that they are not completely free at all, and it would be difficult as you’ll then find it challenging to move your website data to a paid service instead. For an easy going website users end up paying more in the development process. 2. Once a website is built, it’s finished People think web development ...